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Meet K-ROQ

I’m Kristen Quillin, founder of K-ROQ Communications, a Seattle-based strategist with global roots and a passion for turning complex strategies into stories that stick. For more than 20 years, I’ve helped organizations communicate with clarity and confidence through change, growth, and transformation.

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I’ve led communications at both the global and regional levels across North America, EMEA, and APAC for leading technology and professional services companies. From Microsoft to high-growth startups, I’ve built communications functions, launched strategies, and crafted executive messaging that aligns teams and inspires trust.

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As a certified Cross-Functional Generative AI Practitioner, I combine communications strategy and AI expertise to help clients work smarter and scale faster. I focus on modernizing how messages and processes run across operations for faster, more effective communication.

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Snowy Mountain

Why K-ROQ?

It’s my initials: Kristen R. Okerman Quillin.

 

Pronounced K-ROCK (not crock) because I’ll rock your comms, not hand you a steaming crock of meh.

That line captures my approach: bold, clear, and a little cheeky. But everything I create is shaped around your voice, your audience, and your goals. Whether you need C-suite polish or brand-building energy, I adapt to fit your message, not the other way around.

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K-ROQ Communications exists to help organizations communicate with clarity, move faster, and make messages matter without the fluff.

Experience That Delivers

I’ve spent the last 20+ years leading high-impact marketing and communications across global tech, real estate, and professional services—helping organizations connect strategy to execution and words to results.

Work Experience
TeKnowledge
Chief Marketing Officer/Head of Sales Enablement

​2021 - 2025

 

I led executive communications and go-to-market strategy for TeKnowledge and YNV Group, amplifying leadership visibility and unifying global messaging. I directed major events, including customer forums and leadership summits, and developed product marketing for AI-First Customer Experience, Microsoft Copilot adoption, and Tech Managed Services. I also implemented an AI-powered enablement platform that equipped global teams with the tools and content to drive consistent, accelerated execution.

 

Microsoft
Director of Communications, Customer Experience & Success 

​2020-2021

 

I led executive and employee communications for a newly formed 14,000-person global organization, uniting teams around Microsoft’s Connected Customer Experience vision through strategic storytelling and multi-channel campaigns. Partnering across HR, Product, Engineering, and Marketing, I strengthened engagement, trust, and alignment during transformation.

 

Microsoft
Director of Communications, Customer Service & Support

​2016-2020

 

I led change communications and narrative strategy for a global transformation impacting more than 30,000 employees. I directed the rollout of Microsoft’s Customer Experience Framework, translating strategy into frontline behaviors and improving alignment and customer outcomes. I also developed the company’s first field communications strategy and partnered with PR and Legal on crisis response during major data incidents and COVID-19 disruptions.

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Colliers
Various Marketing & Communications Leadership Roles 

​2001-2016

 

At Colliers, I led global and regional marketing and communications across Australia, the UK, and the U.S., including serving as Vice President of Global Marketing. I unified 50+ brand strategies into a single global identity and led executive communications for the CEO—driving alignment and accelerating growth worldwide. Earlier in my tenure, I repositioned the brand across Asia Pacific and EMEA, launched a multilingual website to boost lead generation, and elevated Colliers’ industry ranking across key markets.

Tools & Platforms

Microsoft Copilot & M365

ChatGPT

Gamma

Claude

Notion

Google Workspace

Miro

Slack

Loom

Trello

Accent

Asana

Community Involvement

Mentor, Global Give Back Circle (2017 - Present)

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Den Leader, Scouting America (2020 - 2025)

Education​
Cross-Functional Generative AI Practitioner, THEIA Institute​
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Graduate Certificate, Marketing, University of Technology, Syndey
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B.A. in English, Business Emphasis, Washington State University

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Helping organizations align teams, engage audiences, and drive transformation through strategic communications, storytelling, and AI.

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    © 2025 KROQ Communications. 

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